Payments, POS, & Strategy

Shopify, sorted.

A Fractional Ecommerce Advisor with 10+ years of experience considering the details so you don't have to.

About

I’ve always worked in sales & marketing and after graduating university, I had an opportunity to join Shopify and learn from their in-depth digital marketing and website training.

After establishing my foundational knowledge and experience with the industry leader, I left to build an agency, Good Commerce. Although we started as one person, we grew to seventeen. I personally closed every 5- and 6-figure deal along the way.

These days I've stepped back from running the agency entirely to focus on the foundation of what Good Commerce set out to do: consulting.

When it comes to implementation, I know exactly who's good at what, and can direct you to the right fit for your business.

A company's ability and willingness to be agile is one of their greatest strengths and I'd be proud to be apart of your dynamic team.

What I actually do

  • Ecommerce & Marketing strategy

    Most businesses aren't short on ideas, they're short on knowing what to do first. I look at your setup, your data, and what your team can actually pull off right now, then tell you what's worth fixing before anything else. Just what to do next, why, and how.

  • Shopify Payments and POS

    Payments and POS decisions age badly if you make them too early or copy what worked for someone else. I'll help you figure out what actually fits your volume and margins now, and what you'll likely need in a year, not just what's easiest to set up today. I've watched enough merchants regret jumping into POS before they were ready — happy to save you that lesson.

  • Vendor Matching

    I've spent a decade watching who delivers and who just markets well. When you need implementation, I'll match you with the right agency for your project and budget. I don't build, so my only incentive is getting it right for you.

Get in touch

Plans and Pricing

Features
Consulting
Strategic Advisor
Fractional Growth Officer
Ongoing Engagement
For a specific question or defined scope of work
For a business who needs ongoing support and strategy
For a business who needs ongoing strategy and oversight
What you get
A working session scoped to your needs with next steps
A standing advisor working alongside your team
Hands on ownership of moving pieces, incl. managing vendors
Dedicated Hours
Hourly rate; pricing changes
25 hours a month; roughly 5 hours a week
40 hours a month; roughly 8 hours a week
Ongoing Meetings
All meetings are charged hourly
max 2 hours of meetings per week
max 5 hours of meetings per week

In my spare time

Testing AI and the Algorithm

YVR Guide Gabby

I use my personal TikTok as a way to test creative and concepts ahead of sharing it with my clients to use as UGC, and to keep up with the ever-changing algorithm. The biggest key to understanding what creative will perform is knowing what makes thumbs stop scrolling; and the best way to figure that out is to test, iterate, make mistakes, and keep going. I'd rather do that with my personal brand than yours.

I'm also using Claude Code to build out a website and platform for the brand to see what's actually possible with AI right now and because the findings are worth sharing with clients navigating the same question.

@YVRGuideGabby TikTok

A passion for health and wellness

Triathlons & Races

I like:
1. Trying new things
2. Moving my body
3. Constantly working toward a goal

Let's get to work!

THE REVIEWS

Testimonials

  • a valuable partner

    "If you are looking for a true partner and the attention your brand, your website and your community deserve call Gabby" - Michael @ Rituil

  • an easy decision

    "Businesses evolve, and our needs from two months ago may not be our needs currently. That communication is very important to have. No matter how small or large an idea is, my advice is to call Gabby and tell her about it." - Ranko @ Blackbird Security